Off the back of an isolating lockdown and a strong desire to help people and their physical & mental health, I created my own outdoor summer yoga business called SHIFT Power Yoga.
www.shiftpoweryoga.nz
Over the few months with SHIFT I -
• Designed all creative material for SHIFT. This includes the logo, marketing & social assets, EDM, & stickers for mats/blocks & signage & merch.
• Managed & created target audiences/ marketing spend.
• Prepared and taught all 45 minute power classes on the schedule.
• Designed the website, managing the front & back end through Squarespace.
• Managed and scheduled classes through Momence + customized messaging.
• Structured payment plans and options.
• Collaborated with Yeah Bowl. Organised and lead x 2 Power + Poke events, creating all marketing material, pre + post event.
• Collaborated with Oat Bros. Organised and lead x 2 Power + Oats events, creating all marketing material, pre + post event
I created an outdoor power yoga experience for the summer season as a challenge for myself whilst still working full-time.
It was an incredible process creating all the design collateral for SHIFT, including but not limited to logo, marketing/social assets, EDM mailers & print work for the cart, mats/blocks, signage & merch.
Below are some snaps and examples of work from the project!
Note: This business has now sold to a new owner as of Nov 2022.
